Saudi Arabia's D360 Bank signs strategic agreement with Thamaniya for football broadcasting rights
Saudi digital bank D360 has announced a partnership with Thamaniya, a subsidiary of Saudi Research and Media Group, for broadcasting rights to major football tournaments in Saudi Arabia, Al-Eqtisadiah reported on 17 August.
The partnership makes D360 Bank the exclusive financial partner and grants it presence in the region's largest and most prominent sporting event, with effective and continuous reach to a massive and engaged audience throughout the year.
The agreement includes broadcasting the Saudi Professional League (Roshn League), Saudi Super Cup, and First Division League (Yelo League), alongside a wide range of sports content linked to the Thamaniya platform.
Through this partnership, D360 Bank supports the future of sports entertainment, with the Thamaniya platform providing viewers unprecedented control and viewing options for every match.
D360 Bank is a Saudi digital bank, supervised by the Saudi Central Bank and compliant with Islamic Sharia law, backed by the Public Investment Fund and Diriyah Financial Group, with a team of local and international financial experts.
Audiences will be able to watch up to three matches simultaneously, benefit from precise analysis and live information, replay highlights on demand, and enjoy high-definition broadcasting at 50 frames per second.
Multiple viewing packages will be available to suit all levels of passion, providing a personalised and interactive football experience.
"Through its investment in sports, the bank seeks to be more than just a financial services provider, but a platform that brings people together through shared experiences," the statement said.